Originally Posted by Initiator001

L.M. Cox Manufacturing Co., Inc. was sold to Leisure Dynamics in 1969.
Cox was in financial trouble as the company had invested heavily in the slot car craze of the 1960s and when that hobby had faded Cox was left with a large quantity of slot car parts which could not be sold.

Leisure Dynamics (LD) put money into Cox along with new management. The Space Race was still in the news and LD wanted model rockets as part of the Cox product line.